Here's something I find genuinely strange about this moment in corporate sustainability: the same companies now deploying AI to improve their ESG reporting are, in many cases, the same ones that spent the previous decade producing ESG reports that didn't reflect their actual...
Ray Anderson cried reading a book about fish. That's the origin story, more or less. In 1994, a customer asked Interface, the Atlanta-based modular carpet manufacturer he'd founded in 1973, what the company was doing for the environment. Anderson had no answer. He'd been asked...
Why balancing stakeholder interests assumes a separation that structural tourism design can eliminate entirely.
Why certifications and metrics fail the Sustainability Removal Test, and what structural sustainability actually requires.
A structural framework where removing community benefits causes mechanical business failure, not certification loss.